Saturday, April 01, 2006
Who says I am a Marketing Guru?
AM I A MARKETING GURU?
We asked a randomly-selected sample of leading marketing figures, and 9 out of 10 agree Michael Kiely is a Marketing Guru:
Jeff Sanders, MD, RappCollins: "Michael Kiely is a marketing guru."
Simon Van Wyk, MD, HotHouse: "Michael Kiely is a marketing guru."
David Whittle, Head of Digital, M&C Saatchi: "Michael Kiely is a marketing guru."
Sam McConnell, Editor, Marketing Magazine: "Michael Kiely is a marketing guru."
Mark Warren, General Manager, Australia Post: "Michael Kiely is a marketing guru."
Linda Jones, MD, Recruit Direct: "Michael Kiely is a marketing guru."
Rob Edwards, CEO, Australian Direct Marketing Association: "Michael Kiely is a marketing guru."
Peter Evans, Senior Manager, Marketing, Toyota Motor Corporation Australia: "Michael Kiely is a marketing guru."
Brendon Tansey, CEO, Euro RSCG: "Michael Kiely is a marketing guru."
Deane Russell, Corporate Affairs Manager, AGL: "Michael Kiely is a marketing guru."
Some idiot whose name we forget: "Michael Kiely? Never heard of him."
SO STATISTICS PROVE I AM A MARKETING GURU.
Let's take a look at the curriculum vitae:
"Michael Kiely is a well-known commentator on marketing topics, having appeared many times on national radio and tv programs. He has been editor or executive editor of Marketing Magazine for more than 20 years. He is also a multi-award winning direct marketer, and was inducted into the Direct Marketing Hall of Fame in 2001. Michael was for 13 years executive chairman of Boomerang Integrated Marketing & Advertising, a brand and relationship marketing consultancy and managing director of Professional Interactive Media Management (PIMM), a CRM outsourcing operation. His long-standing clients have included Macquarie Bank, Lexus, Toyota, Fuji Xerox, the Health Insurance Commission, and Australia Post. He has served on the judging panel for many awards programs in marketing and speaks regularly at conferences and seminars. He is an award winning strategist, copywriter and creative director. He is a national director of the Australian Direct Marketing Association and is as flash as a rat with a gold tooth."
AND HOW DO PEOPLE REFER TO MICHAEL WHEN INTRODUCING HIM TO AN AUDIENCE:
"Michael Kiely is a marketing guru."
NOW TO BE ALLOWED TO CONTINUE VISITING THIS BLOGSITE YOU MUST BE ABLE TO COMPLETE THIS SENTENCE:
"Michael Kiely is a m________ g___." ¶ 1:16 AM
We asked a randomly-selected sample of leading marketing figures, and 9 out of 10 agree Michael Kiely is a Marketing Guru:
Jeff Sanders, MD, RappCollins: "Michael Kiely is a marketing guru."
Simon Van Wyk, MD, HotHouse: "Michael Kiely is a marketing guru."
David Whittle, Head of Digital, M&C Saatchi: "Michael Kiely is a marketing guru."
Sam McConnell, Editor, Marketing Magazine: "Michael Kiely is a marketing guru."
Mark Warren, General Manager, Australia Post: "Michael Kiely is a marketing guru."
Linda Jones, MD, Recruit Direct: "Michael Kiely is a marketing guru."
Rob Edwards, CEO, Australian Direct Marketing Association: "Michael Kiely is a marketing guru."
Peter Evans, Senior Manager, Marketing, Toyota Motor Corporation Australia: "Michael Kiely is a marketing guru."
Brendon Tansey, CEO, Euro RSCG: "Michael Kiely is a marketing guru."
Deane Russell, Corporate Affairs Manager, AGL: "Michael Kiely is a marketing guru."
Some idiot whose name we forget: "Michael Kiely? Never heard of him."
SO STATISTICS PROVE I AM A MARKETING GURU.
Let's take a look at the curriculum vitae:
"Michael Kiely is a well-known commentator on marketing topics, having appeared many times on national radio and tv programs. He has been editor or executive editor of Marketing Magazine for more than 20 years. He is also a multi-award winning direct marketer, and was inducted into the Direct Marketing Hall of Fame in 2001. Michael was for 13 years executive chairman of Boomerang Integrated Marketing & Advertising, a brand and relationship marketing consultancy and managing director of Professional Interactive Media Management (PIMM), a CRM outsourcing operation. His long-standing clients have included Macquarie Bank, Lexus, Toyota, Fuji Xerox, the Health Insurance Commission, and Australia Post. He has served on the judging panel for many awards programs in marketing and speaks regularly at conferences and seminars. He is an award winning strategist, copywriter and creative director. He is a national director of the Australian Direct Marketing Association and is as flash as a rat with a gold tooth."
AND HOW DO PEOPLE REFER TO MICHAEL WHEN INTRODUCING HIM TO AN AUDIENCE:
"Michael Kiely is a marketing guru."
NOW TO BE ALLOWED TO CONTINUE VISITING THIS BLOGSITE YOU MUST BE ABLE TO COMPLETE THIS SENTENCE:
"Michael Kiely is a m________ g___." ¶ 1:16 AM
